Tech
Turning disruption into traction, and traction into adoption, trust, and growth.
Tech Marketing Agency That Drives Growth
We help tech startups turn complex ideas into clear, compelling brand narratives that fuel growth. From early-stage AI and SaaS ventures to scaled platforms and hardware innovators, we craft marketing strategies that build trust, drive adoption, and deliver results. Whether you're preparing to launch or repositioning for growth, our team translates your innovation into storytelling that connects and campaigns that convert.
We Solve Key Challenges for Tech Startup Founders
Translating Complexity Without Dumbing It Down
We transform complex technology into relatable, engaging stories. Our approach ensures even intricate solutions are accessible, making your tech easy for your audience to understand — turning confusion into genuine connection and customer engagement.
Marketing Campaigns That Perform
We craft creative, strategic campaigns that drive user adoption, improve customer acquisition, and maximize brand value. Our approach spans digital, social, and beyond nsuring your brand is embraced, celebrated, and shared by those who matter most.
Standing Out in Overcrowded Categories
We highlight your brand’s unique value through clear, authentic messaging. By fostering trust and emphasizing what makes you different, we help your brand shine, build loyal customer relationships, and drive engagement that converts into revenue and long-term growth.
Supporting Long Sales Cycles and Multiple Buyers
Enterprise and B2B tech decisions involve many voices and long timelines. We build messaging systems that work across leadership, sales, marketing, and product so every conversation reinforces the same story.
Aligning Brand With Performance
Brand and growth aren’t separate efforts in technology, they’re interdependent. We connect positioning, messaging, and creative to performance channels so demand generation and brand building reinforce each other.
“74% of B2B buyers say they choose the company that clearly demonstrates an understanding of their needs over the one with the best product.”
Gartner B2B Buying Study
OUR TECH RESULTS
Securing the #1 spot in the App Store
Series A (Google Ventures)
In the App Store (Twice)
Members
Paris Hilton
Rebranding a CPG Platform on Its Way to an $18M Series A
Trade Promotion Management Software
Employee Growth in 1 year
Series A Funding
Thought leadership at the intelligent edge
Yearly Revenue
Years in Business
YOY Growth
Employees
Our Expertise Spans
a Wide Range of
Tech Sectors
To ensure we add value to patients no matter their location, our content has to be impactful, informative, and visually engaging. The creative team at Born & Bred are thoughtful, talented, imaginative and great to work with.
Jennifer Kokell
Working with Born & Bred has been integral to the success of several large brand buildouts at PepsiCo. Their collaborative approach and attention to detail made the entire process smooth and enjoyable. Thanks to Born & Bred, our brands are attracting more attention and driving success.
Eric Perinotti
After six years and six million deliveries, it was time to revisit the Eaze brand to make sure it aligned with how we’ve evolved as a company. Born & Bred were great partners through the process. They’re unafraid of taking strategic creative risks and did an incredible job of capturing where Eaze is today, and where we want to go.
Rogelio Choy
What does "brand" even mean? I use to think of myself as a product founder. Build awesome products, and you'll have an awesome company. Boy was I wrong!! Brand is so much more than pretty colors and aspirational phrases. It's the very essence of who you are, and why you do what you do.
Tony Tran
Born & Bred is our partner in building a captivating brand. Their professionalism and savvy shines through all that they do.
Kate Dilligan
How we support and grow our Tech clients
01 We turn complexity into clarity
From deep tech to AI, we simplify sophisticated ideas into messaging that gets noticed, and understood. Our team helps translate breakthrough innovations into narratives that spark interest and drive adoption.
02 We build brands that scale
We don’t just make you look good; we help you grow. From go-to-market strategy to conversion-focused campaigns, we align creative with your KPIs to turn early traction into long-term momentum.
03 Performance-driven creative is in our DNA
In tech, speed matters. But performance matters more. Our process — from research to strategy to execution — is designed to connect dots fast, so your marketing performs from day one.
04 We build category-defining brands
Tech brands often sound, and look, the same. We make sure yours doesn’t. Whether you’re a SaaS, AI, or hardware startup, we bring bold thinking that breaks convention ... without breaking trust.
Bringing Focus to a Brand That Helps Accelerate Medical Breakthroughs
Triomics is helping cancer centers use their health record data using Generative AI for reducing the manual labor in oncology research and care.
Generating 83 million impressions to boost small businesses
Semrush is an online marketing platform that lets you do all key marketing activities from one place: SEO, content marketing, advertising, competitive analysis and social media.
Securing the #1 spot in the App Store
Checkmate is a personalized tool that helps online shoppers get more shopping and enjoyment out of the experience. It finds the best discount codes from your email and across the web.
Ensuring consistent patient experiences across all channels, including physical locations, websites, social media, and apps, enhances patient satisfaction and loyalty
Our services have been crafted
to Ignite your next phase of growth
Our commitment to tech runs deep.
We’ve been in the trenches with founders.
Born & Bred was built working with tech companies at their most critical inflection points. Our team brings firsthand experience navigating the pressure of funding rounds, product launches, and hyper-growth. And we bring that same urgency to every project.
Most tech marketing is noise. We build signal.
Tech categories are oversaturated with buzzwords and recycled creative. We cut through it. Our strategies are built to resonate with investors, users, and buyers — driving traction where it matters most.
Our commitment to tech isn’t casual — it’s foundational.
We’ve partnered with the most disruptive startups and scaled some of the most ambitious platforms in the world. From deep tech and AI to SaaS and cybersecurity, we live and breathe tech because we’ve helped build it.
FAQs
We work with startups and scaleups across AI, SaaS, cybersecurity, deep tech, and hardware. Whether you're pre-seed or post-Series C, launching or rebranding, we know how to translate complex innovation into clear, compelling marketing that drives adoption and growth.
Most agencies pick a side: creative or performance. We bring both under one roof. Our secret sauce is pairing big, bold ideas with strategy grounded in your KPIs—because beautiful work that doesn’t convert is just expensive art.
We’re fluent in founder-speak and investor-speak. Our team has a knack for decoding complexity—diving deep into your product, market, and category to craft messaging that’s both technically sound and emotionally resonant.
Both. We specialize in building brands that build trust, whether that’s with a customer base, a seed round, or a boardroom. We’ve helped startups secure millions in funding, go viral on launch, and scale user bases from zero to hundreds of thousands.
Hard no. Pretty is table stakes. We’re here to build a brand that performs—one that sharpens your narrative, fuels your growth engine, and gives your competitors existential dread.
We can’t promise a billion-dollar valuation, but we can make you look, sound, and scale like one. (And if your product’s legit, we’ll make sure the VCs know it too.) No fairy dust required, just strategy, storytelling, and serious execution.
Ready for
commitment?
Project
A great way to try us out — clear scope, no pressure.
Let’s go to dinner, see if we click
Retainer
Ready to go steady? This is for the real ones.
Let’s make it a regular thing
Grow Today
“Partnering with Born & Bred feels like having a high-performing internal growth team.”
“Your team took us to a whole new level.”